Advertising and marketing in New York City is a challenge. Besides the usual tasks in designing an effective Marketing Campaign like designing the visuals, formulating the message and defining the target audience, you also have to keep up with the competition.
New York City, holding over 6% of all national advertising institutions and over 9% of […]
Augmented Reality Marketing New York
Augmented Reality Marketing is being used by many brands to enhance their awareness, increase sales, improve customer experience and much more. It is not just a gimmick as it was 4-5 years ago. There are many ways to utilise augmented reality and allow them to stay as brand loyal advocates.
Marketing and […]
One branch of the alternative marketing movement that has been getting more and more attention, and becoming more and more popular, is making marketing personal. Advertisers seek to create personal connections with the people that they are seeking to entice to purchase their product. This can be done in many ways, but the most solidly […]
It’s true that pedestrians at night are hard to see and are very vulnerable. Audi wanted to help them out so they partnered with DDB Brussels to create a unique billboard to showcase the Audi A4 adaptive headlights that help you navigate the roads better.
They installed spotlights in the billboard that would shine on pedestrians […]