Love Creative Marketing worked with Modus Furniture to help raise the awareness of their stand. In order to achieve our clients goals Love Creative Marketing Agency placed over 150 chalk stencils and 200 stickers guerrilla style around the targeted locations. The hash tag #wherescasper generated a massive social media response with audiences logging online to play the viral game on arrival to the exhibition.
“The show is going really well – and we’ve had a good response to the Instagram competition.
Stickers and stencils look great – I keep discovering more…”
– Sue, Modus Furniture
Love Creative Marketing team were commissioned by Kinetic and Mediacom , on behalf of Skoda, to activate a large scale national ambient media campaign to spread awareness and generate word-of-mouth for Skoda’s car launch; the ‘Yeti’.
The campaign’s intriguing elements consisted of guerilla activity in highly exposed pedestrian areas and included graphic impressions of “Yeti footprints” detailing a teaser campaign on a ‘Yeti spotting’ website, giant art in fields named ‘mow art’, 3D chalk art, ‘mud tagging’, and Flogo’s (logo shaped clouds in the sky!).
The campaign ran for 8 weeks across 12 cities, and was amplified through the Yeti Spotting micro site, which linked to social media activity on Facebook and Twitter.
Call: 646 741 8992 or email enquiry@lovecreativemarketingusa.com to see how we can help with your next guerrilla marketing campaign New York or London.
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