Here are some really creative examples of ambient advertising / outdoor marketing. Some of these are more extreme than others; however, they are all really interesting examples of creative advertising.
“Ambient advertisements are effective means at pushing a brand message in front of consumers and can develop even better top of mind recall within target audiences. This provides the ability to advertisers to maintain brand awareness created by other advertising efforts. Ambient media can produce mass attention in centralized locations, or directly interact with consumers during normal every day activities.”
Wikipedia
Most of these examples would be a little difficult to implement for a small business with a small budget; however, we can draw inspiration from these examples. Which one is your favorite and why?
Peta Stunt Advertisement
K-Swiss Ambient Advertisement
McDonald’s Bus Stop Advertisement
Woodland Shoes Billboard Ad
Outdoor Stunt by Goodyear
Nissan Cube Advertisement
Nike Cars Advertisement
BMW Billboard Advertisement
Nike Ball Advertisement
Ravensburger Puzzles Advertisement
Mercedes Creative Poster Advertisement
IKEA Advertisement
Canon Streetvertising
Mini Advertisement
Hopi Hari Escalator Advertisement
Skin Cancer Towel Advertisement
Kill Bill Advertisement
Discovery Channel Building Advertisement
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